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Executive leadership team

Shane Lucas

Shane Lucas


Chief Executive Officer

Shane joined the Foundation in March 2019. He has extensive leadership experience in the public, private and not-for-profit sectors and always seeks to engage with communities and to work for public policy reform based on high quality research. He was CEO of Early Learning Association Australia from 2013 to 2017; Global Head of Sustainable Development for ANZ Banking Group from 2010 to 2012; and, prior to joining the Foundation in March 2019, Shane was a Member of the Commonwealth Administrative Appeals Tribunal. Shane held executive and senior management positions in the Victorian Government between 2000 and 2010 and is a Williamson Fellow (2007) of Leadership Victoria. He has been a director of the Victorian Foundation for Survivors of Trauma since 2020 and chairs their Finance, Audit and Risk Management Committee.

Heidi Rose

Heidi Rose


Acting Branch Head, Prevention and Programs

Heidi leads the Foundation's programs to prevent, reduce and treat gambling harm. With a strong background in the public sector, Heidi has broad experience managing policy, legislation and program and service reform initiatives to drive improvements in public health, particularly tobacco control.

Rosa Billi

Rosa Billi PSM


Branch Head, Research and Evaluation

Rosa has worked in gambling research for more than 10 years. She has a strong academic background – and interest – in public health. Rosa was a senior research associate in gambling with the former Department of Justice and has worked on the longitudinal Victorian Gambling Study since its inception. Before working in the area of gambling, Rosa worked in the Victorian Department of Health. In January 2022, Rosa was acknowledged with a Public Service Medal for outstanding public service to community health in Victoria, particularly in the area of gambling harm.

Roberta Donovan

Roberta Donovan


Branch Head, Strategic Communication and Marketing

Roberta leads the development of the Foundation's communication and marketing strategies. With a strong background in behaviour change and community engagement, Roberta has experience across all aspects of communication and has held national marketing and communications roles within the not-for-profit and education sectors.

Craig Swift

Craig Swift


Branch Head, Corporate Services (CFO and CPO)

Craig is a Certified Practising Accountant with an extensive corporate services background in the Victorian public service. He is experienced in financial and risk management, audit services and corporate services administration. Craig has worked for the Office of Local Government, was previously Chief Finance Officer with the Victorian Commission for Gambling and Liquor Regulation, and also held managerial roles within the Department of Justice portfolio.

Cathy Daly

Cathy Daly


Director, People and Culture

Cathy is responsible for the development of the Foundation’s human resources strategy and supporting activities. She is focused on driving strategic business outcomes and improvements. Before joining the Foundation in September 2018, Cathy worked across a range of industries in Australia and overseas, predominantly within the public sector. This included heading up the human resources function for Transport Safety Victoria for seven years.

Brett Hetherington

Brett Hetherington


Manager, Office of the Chief Executive Officer

Brett leads the delivery of strategy, planning and policy at the Foundation. He has experience in policy, research, project management, program delivery, stakeholder management, and providing evidence-informed advice in government and non-government contexts.

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