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Problem gambling exposed in world-first campaign

The Foundation has launched a world-first problem gambling campaign 'Fight for the real you' with support from Premier Denis Napthine and Minister for Gaming Regulation Andrew McIntosh.

The campaign features four real people sharing real stories captured in a daily video diary as they tackle their problems with gambling in the 100 Day Challenge.

Our heroes' stories will be shared via internet films, TV, cinema and online commercials, through radio advertisements, and posters in gaming venues. 'Fight for the real you' is more than an advertising campaign.

The Foundation has developed a new online support service where people can sign up for their own private challenge, find out about counselling options, join online forums, receive tips and tools for controlling their gambling, and keep their own private written or video diary.

Follow our heroes and join the challenge at

Media contact:
Fiona Skivington, Manager, Media & Communication
on +61428248931 or

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